FCA Warns Social Media Influencers Over Adverts
2nd April, 2024Influencers on social media, and anyone involved in advertising and promoting products, would be well advised to make sure they are aware of their legal responsibilities. The Financial Conduct Authority (FCA) has published guidance on financial promotions on social media aimed at influencers and the firms they work with. The FCA warns influencers that promoting financial products without approval from an FCA-authorised person with the right permission could constitute a criminal offence, and also urges them to consider the impact on their reputations if they are found to be promoting...